{"id":3944,"date":"2021-05-24T01:14:45","date_gmt":"2021-05-23T23:14:45","guid":{"rendered":"https:\/\/www.laboratorioahura.it\/ahura-universe\/history\/"},"modified":"2021-05-24T20:08:30","modified_gmt":"2021-05-24T18:08:30","slug":"history","status":"publish","type":"page","link":"https:\/\/www.laboratorioahura.it\/en\/ahura-universe\/history\/","title":{"rendered":"History"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling hero hero-var\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:#f3e4e0;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-stretch fusion-flex-content-wrap\" style=\"max-width:1289.6px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column hero-mobile\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-div fusion-animated h1\" style=\"--awb-margin-top-small:10px;--awb-margin-bottom-small:10px;\" data-animationType=\"fadeInRight\" data-animationDuration=\"0.5\" data-animationOffset=\"top-into-view\"><div class=\"fusion-title-heading title-heading-left title-heading-tag\" style=\"margin:0;\">History<\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion-flex-column column-left\" style=\"--awb-bg-size:cover;--awb-width-large:70%;--awb-margin-top-large:0px;--awb-spacing-right-large:0px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:2.7428571428571%;--awb-width-medium:70%;--awb-order-medium:0;--awb-spacing-right-medium:0px;--awb-spacing-left-medium:2.7428571428571%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"1800\" height=\"590\" alt=\"AhUniverse History - Ahura\" title=\"AhUniverse_History\" src=\"https:\/\/www.laboratorioahura.it\/wp-content\/uploads\/2021\/04\/UniversoAh_Storia.jpg\" class=\"img-responsive wp-image-2193\" srcset=\"https:\/\/www.laboratorioahura.it\/wp-content\/uploads\/2021\/04\/UniversoAh_Storia-200x66.jpg 200w, https:\/\/www.laboratorioahura.it\/wp-content\/uploads\/2021\/04\/UniversoAh_Storia-400x131.jpg 400w, https:\/\/www.laboratorioahura.it\/wp-content\/uploads\/2021\/04\/UniversoAh_Storia-600x197.jpg 600w, https:\/\/www.laboratorioahura.it\/wp-content\/uploads\/2021\/04\/UniversoAh_Storia-800x262.jpg 800w, https:\/\/www.laboratorioahura.it\/wp-content\/uploads\/2021\/04\/UniversoAh_Storia-1200x393.jpg 1200w, https:\/\/www.laboratorioahura.it\/wp-content\/uploads\/2021\/04\/UniversoAh_Storia.jpg 1800w\" sizes=\"(max-width: 992px) 100vw, 1800px\" \/><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion-flex-column column-right\" style=\"--awb-bg-size:cover;--awb-width-large:30%;--awb-margin-top-large:0px;--awb-spacing-right-large:6.4%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0px;--awb-width-medium:30%;--awb-order-medium:0;--awb-spacing-right-medium:6.4%;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1 fusion-animated breadcrumb\" data-animationType=\"fadeInUp\" data-animationDuration=\"1.0\" data-animationOffset=\"top-into-view\">\n<\/div><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-one fusion-animated h1\" style=\"--awb-margin-top-small:10px;--awb-margin-bottom-small:10px;\" data-animationType=\"fadeInRight\" data-animationDuration=\"0.5\" data-animationOffset=\"top-into-view\"><h1 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">History<\/h1><\/div><\/div><\/div><\/div><\/div>\n<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling mt-60 mb-30\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1289.6px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:11.52%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:5.76%;--awb-width-medium:33.333333333333%;--awb-order-medium:0;--awb-spacing-right-medium:11.52%;--awb-spacing-left-medium:5.76%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2 family-serif size-large\"><p>Ahura&#8217;s story is a journey that grows and develops through the exchange between women from similar professional and personal backgrounds, united by the same idea of \u200b\u200bcreating a company that was the natural continuation of their philosophy.<\/p>\n<\/div><div class=\"fusion-text fusion-text-3 family-serif size-medium mt-30\"><p>In recent decades it has become a story of female entrepreneurial success, where each of us has brought the salience of their particular ingredient into the final composition, proposing an example of a company characterized by a homogeneous and very strong philosophy that takes ethics above any speculative value.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_3 1_3 fusion-flex-column mb-0\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:11.52%;--awb-width-medium:33.333333333333%;--awb-order-medium:0;--awb-spacing-right-medium:5.76%;--awb-spacing-left-medium:11.52%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-4 size-sub weight-sub\"><p>Elisabetta brings the vision, refined by the profound personal practice of alchemy. His philosophical and inner path applied to cosmetic chemistry succeeds in transferring the original purity of the naturalistic and anthroposophical tradition to each Ahura product: this also gives the idea of \u200b\u200bthe uniqueness of our company history as a continuity between the staff and the collective.<\/p>\n<\/div><div class=\"fusion-text fusion-text-5 size-sub weight-sub\"><p>The vast experience of Rita, agronomist and international cooperator, and her need for social justice immediately allowed us to combine the search for pure and precious raw materials with the concrete development of the communities we work with. For example, knowing that the choice to buy baobab oil from a village cooperative in Benin allowed those women to start other micro-entrepreneurship activities and to be able to send their children to school is invaluable for us.<\/p>\n<\/div><div class=\"fusion-text fusion-text-6 size-sub weight-sub\"><p>Barbara is the custodian of the scientific history of each of our products: cosmetologist and trainer, she has collaborated with Laboratorio Ahura since its foundation, completing Elisabetta&#8217;s talent and vision, bringing executive synthesis and strict regulatory compliance.<\/p>\n<\/div><div class=\"fusion-text fusion-text-7 size-sub weight-sub\"><p>The accompaniment of Cristina in these years together has allowed us to introduce the Ahura philosophy to an ever-increasing number of people. Today this role is embraced by Marta, the latest addition to the team, who brings extensive entrepreneurial expertise together with an engaging and exciting dynamism.<\/p>\n<\/div><div class=\"fusion-text fusion-text-8 size-sub weight-sub mb-0\"><p>Diane completes this wonderful female team: art director of great experience and sensitivity, she has been the keeper of the visual identity of Laboratorio Ahura for years and manages to make everything we do even more beautiful.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:-130px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:0px;--awb-width-medium:33.333333333333%;--awb-order-medium:0;--awb-spacing-right-medium:5.76%;--awb-spacing-left-medium:0px;--awb-width-small:100%;--awb-order-small:0;--awb-margin-top-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none svg-image fusion-animated\" data-animationType=\"fadeInUp\" data-animationDuration=\"1.0\" data-animationOffset=\"top-into-view\"><img decoding=\"async\" width=\"400\" height=\"310\" alt=\"outline history - Ahura\" title=\"outline-history\" src=\"https:\/\/www.laboratorioahura.it\/wp-content\/uploads\/2021\/03\/outline-storia.png\" class=\"img-responsive wp-image-1641\" srcset=\"https:\/\/www.laboratorioahura.it\/wp-content\/uploads\/2021\/03\/outline-storia-200x155.png 200w, https:\/\/www.laboratorioahura.it\/wp-content\/uploads\/2021\/03\/outline-storia.png 400w\" sizes=\"(max-width: 992px) 100vw, 400px\" \/><\/span><\/div><div class=\"fusion-text fusion-text-9 family-serif size-medium mt-45 pl-40 mobile-pl-0\"><p>Our history looks to tomorrow. We see a future where cosmetics are increasingly characterized by purity of ingredients, safety of formulations, naturalness of compositions and responsibility towards consumers.<\/p>\n<p><span class=\"size-large underline red\">We are here, we have been like this since we started and we will always remain so.<\/span><\/p>\n<\/div><\/div><\/div>\n<\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Our history looks to tomorrow. We see a future where cosmetics are increasingly characterized by purity of ingredients, safety of formulations, naturalness of compositions and responsibility towards consumers.<\/p>\n<p><span class=\"size-large underline red\">We are here, we have been like this since we started and we will always remain so.<\/span><\/p>\n","protected":false},"author":190,"featured_media":2193,"parent":3826,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-3944","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>History - Laboratorio Ahura<\/title>\n<meta name=\"description\" content=\"History : discover our cosmetic products with natural effective ingredients. Purity, balance, care. 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